Since 1663 the finest fabrics for tailor-made suits.

1663.

The “quinternetto delle taglie”, (community record of sizes), the first document bearing witness to the wool-producing activities of the Barberis Canonico family.

1726.

Giovanni Antonio and Ajmo Antonio expand the wool activities and are registered in the community as “cloth merchant” and “cobbler”.

1770.

Giovanni Antonio and Giuseppe, Ajmo Antonio’s sons, are awarded the contract as military suppliers for the royal troops.

1776.

Giovanni Antonio receives a ducal licence as “manufacturer of wool coverings” which allows him to add his initials to his products.

1780.

Giuseppe is awarded the licence to trade at fairs. The factory grows, and new land is bought.

1843.

With the arrival of the industrial revolution, part of the processing is entrusted to the company of Maurizio Sella, where the factory was already mechanised.

1868.

The first mechanised looms are introduced and the weaving, dyeing, milling and spinning are now carried out within the establishment at Pratrivero.

1885.

The company’s production capacity is boosted by the increase in the number of machines used; by the end of the century 800 spindles and 73 looms.

1908.

With the arrival of electricity, Giuseppe Barberis Canonico inaugurates a factory at Pratrivero which has a complete manufacturing cycle.

1915.

Giuseppe Barberis Canonico begins to export textiles to the Americas, the East Indies and as far away as China.

1921.

Giuseppe inaugurates another two factories at Pratrivero and the company Oreste e Vitale Barberis Canonico is created.

1929.

The Great Depression does not weaken the business, in fact, it grows stronger.

1936.

The association between Oreste and Vitale is dissolved. The history of Vitale Barberis Canonico has its origins amongst the difficulties of the fascist period and WWII.

1947.

Vitale Barberis Canonico makes strategic decisions to improve the quality of the products and dedicates himself to improving customer relations.

1956.

Turnover is more than doubled and the company consolidates its image of high quality on the international market.

1970.

Vitale is succeeded by his sons, Alberto and Luciano who decide to go public.

2008.

The new generation takes over the management: Alessandro, Francesco and Lucia are now at the helm.

2013.

1663 – 2013: 350 years in the wool business and the mainstays are still fabrics, family and Pratrivero.

1663.
1726.
1770.
1776.
1780.
1843.
1868.
1885.
1908.
1915.
1921.
1929.
1936.
1947.
1956.
1970.
2008.
2013.

History

.

1663.

The first document relating to the wool-producing activities of the family of Barberis Canonico is the “quinternetto delle taglie” (community record of sizes) which reports the delivery of a “saia grisa” (grey wool) to the Duke of Savoy by Ajmo Barbero. In addition, it speaks of the skill of dyeing, which in those days was not known to everybody and was jealously guarded and passed down from father to son.

1726.

Giovanni Antonio and Ajmo Antonio, direct descendants of Ajmo, extend the business and are registered in the community respectively as cloth merchant and cobbler.

1770.

Giovanni Antonio and Giuseppe, Ajmo Antonio’s sons, are awarded the contract as military suppliers for the royal troops, which is extended in subsequent orders, and demonstrates the availability of the money to buy the raw materials and awell-run and structured organisation.

1776.

The two brothers win various contracts and Giovanni Antonio receives from the commercial council the ducal licence as manufacturer of cloth, which permits him to add his initials to his products.

1780.

Giuseppe is awarded the licence to trade at fairs. The factory grows and the profits are invested most importantly in the acquisition of land, the yields from which serve to pay the cottage spinners.

1843.

The industrial revolution arrives in the area and Giuseppe Barberis, grandson of the Giuseppe who was awarded the licence as merchant, entrusts part of the processing to the company Maurizio Sella, which is already mechanised, as is revealed in the family archive.

1868.

Giovanni Barberis, Giuseppe’s son, takes over the reins and continues with the improvement of the obsolete plant, buying the first mechanical looms, and adding the weaving, dyeing, milling and spinning to the already existing complex around the establishment at Pratrivero.

1885.

Giovanni’s son, Giuseppe succeeds his father at the helm and, to solve the problem of the limited potential of the factory, rents a mill at Flecchia, increasing the machinery in use to 800 spindles and 73 looms at the end of the century.

1908.

With the arrival of electricity, Giuseppe Barberis Canonico inaugurates a factory at Pratrivero which has a complete manufacturing cycle. The sale of regenerated cotton intended for miners and workers in South America and the Indies is considerable.

1915.

Giuseppe Barberis Canonico begins to export textiles to the Americas, the East Indies and as far away as China.

1921.

Another two factories at Pratrivero are inaugurated and the company Oreste e Vitale Barberis Canonico is created.

1929.

The Great Depression does not weaken the business, in fact, it grows stronger. 

1936.

The association between Oreste and Vitale is dissolved. The history of the company Vitale Barberis Canonico begins during the difficult period of fascism, which limits the entrepreneurial freedoms of wool mills, and the Second World War, which means the loss of workers and electricity and reduces the availability of dyes and spare parts for machines.

1947.

Vitale Barberis Canonico makes strategic decisions to improve the quality of the products and dedicates himself to improving customer relations.

1956.

Turnover is more than doubled and the company consolidates its image of high quality on the international market.

1970.

Vitale is succeeded by his sons, Alberto and Luciano who decide to go public. Alberto takes over the technical and technological side of the business, whilst Luciano makes export one of the greatest strengths of Vitale Barberis Canonico.

2008.

The new generation takes over the management: Alessandro, Francesco and Lucia are now at the helm. 

2013.

1663 – 2013: 350 years in the wool business and the mainstays are still fabrics, family and Pratrivero.